Thursday 16th April 2026 at 16.00 - 17.00 BST

Most leadership tools tell you how people behave.
Very few explain why their influence succeeds… or fails.

Two leaders say similar things…

One gets buy-in. The other gets resistance.
That’s the Influence Gap.

And it’s not random.

Across EBW assessment data from over 6,000 leaders, a consistent pattern emerges:

▪️Early-career leaders struggle to build influence
▪️Senior leaders lose adaptability over time
▪️And many overestimate how effectively they come across

In this free EBW Global Masterclass, we introduce a new lens based on EBW Business EQ you can use with clients:

Not just how leaders lead

But whether their influence actually lands in the moments that matter

Leadership isn’t just a skill. It’s shaped by two hidden forces:

▪️𝗦𝗲𝗹𝗳-𝗔𝘄𝗮𝗿𝗲𝗻𝗲𝘀𝘀 — how well someone understands their impact
▪️𝗜𝗺𝗽𝗿𝗲𝘀𝘀𝗶𝗼𝗻 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 — how consciously or unconsciously they shape how others see them

Together, they reveal the gap between intent and impact — the root cause of many leadership and performance challenges

𝗪𝗵𝗮𝘁 𝘆𝗼𝘂’𝗹𝗹 𝗱𝗶𝘀𝗰𝗼𝘃𝗲𝗿:

▪️Why capable leaders lose buy-in, even when their message is right
▪️The hidden patterns behind stalled decisions, misalignment, and lost momentum
▪️How the 𝗘𝗕𝗪 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗖𝗼𝗺𝗽𝗮𝘀𝘀 shows how someone leads — and the 𝗘𝗕𝗪 𝗜𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲 𝗖𝗼𝗺𝗽𝗮𝘀𝘀 reveals how that influence is actually experienced
▪️How to close the gap between what someone intends — and what actually happens

𝗪𝗵𝗮𝘁 𝗺𝗮𝗸𝗲𝘀 𝗘𝗕𝗪 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁?
Most organisations use different tools for leadership, teams, and performance.
EBW uses one underlying system.

The Business EQ Compass measures the emotional behaviours that drive performance and applies this same foundation across leadership, influence, teams, sales, and recruitment.

Developed over 25 years of behavioural research and practice, it gives you a consistent, evidence-based way to diagnose and shift performance across any context.

So instead of disconnected tools, you get one coherent framework to understand what’s really driving results and how to change it.

Bonus
Every participant will receive a 𝗳𝗿𝗲𝗲 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘀𝗲𝗱 𝗘𝗕𝗪 𝗜𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲 𝗥𝗲𝗽𝗼𝗿𝘁, so you can experience the insight first-hand and see how it can be applied in your own work.

From global coaching firms to NHS trusts, EBW Assessment Partners are using these tools to differentiate their offer and deliver measurable impact.

🎓 1 CCE hour (ICF)
🎟️ Free to attend | Limited places